Open to work
Design thatships. Codethat designs.
Building in the seams between product, code, and business.
Brazil · --:--:-- BRT
I've been a product and UI/UX designer for over 15 years. I spent a decade building and running my own businesses before coming back to design with a more strategic head. These days my focus isn't just drawing beautiful interfaces — it's solving real problems, cutting friction, and building products that drive results.
Selected work
Recent projects.
- Website · 2024
Vinícola Arbugeri
A Serra Gaúcha winery, online. An editorial brand site and a direct-to-consumer store (ArbuShop) for a family that has made wine since the 1960s.
Design & build (solo)FigmaNext.js - Website · 2022
Neomot
Smart-building tech that finally looks like it. A brand and product site for an elevator maker in the Serra Gaúcha — home to the first elevator in Brazil with Alexa integration.
UI/UX designFigmaNext.js - Website · 2021
UP – Urbanizadora Paranoazinho
A brand site for a land developer with an unusual mission — regularize a former farm so 6,000+ families can finally own their homes. Built around news, one aerial, and a partner roster that signals world-class urbanism without ever saying it.
UI/UX designFigma
Playground
A living lab of experiments and prototypes.
Process writeups, AI workflows, motion studies, and UI experiments — a lot of it made hand in hand with Claude.
Affordance Auditor: a Claude skill that judges clickability
A Claude Code skill that audits any screen for affordance clarity — scoring every interactive element 1–5 on whether it signals its action before the user touches it. Free to download and drop into your own Claude setup.
UX Writing Reviewer: a Claude skill that polices your copy
A Claude Code skill that audits every word on a screen — terminology conflicts, inconsistent verbs, tone drift, weak CTAs, missing states — scores it 0–10, then rewrites the whole thing as one unified system. Free to download.
Qualyx: an AI UX scorecard, dressed by Heurix
A UX scorecard that runs a heuristic review of any screen — Nielsen's 10 heuristics plus Krug, scored by Claude as a baseline for a human reviewer. It's also the one product the Heurix design system was built to dress.
Heurix: a design system with one product in mind
A from-scratch React design system whose component list gives away what it was built for. Heurix isn't a neutral kit — its tokens, theme model, and organisms were shaped to dress one specific product, then published to npm.